Why visualized content in presentations is better understood.

Visual content is better understood in presentations because it appeals to the human brain in a different way than pure text. Pictures, graphics and diagrams can present complex information in an easy-to-understand way and help the audience to see connections more quickly. In addition, visual elements can arouse emotions and memories, which leads to the audience remembering the information presented better.

Getting the picture! Pictures talk!

It's a saying that has been around for centuries: one picture says more than 1,000 words. And with good reason. If you want to convey a complex message easily, visual communication is key.

How flipcharts help in creative meetings

Creative meetings are about collecting, sharing and developing ideas. It is important that all participants can actively collaborate and contribute their thoughts and ideas. Flipcharts are an excellent tool to encourage this collaboration. By writing and drawing on the flipchart, ideas and thoughts can be visually represented, leading to better understanding and collaboration. Flipcharts also allow ideas and thoughts to be organised and structured, leading to a better overview and focus on what is important. Furthermore, flipcharts promote creativity as they allow participants to present their ideas and thoughts in a visual and interactive way. Overall, flipcharts are an indispensable tool for creative meetings as they promote collaboration, understanding and creativity and help to simplify and visualise complex concepts.

5 reasons to use drawings for business purposes

In business life, complex contexts and information often need to be conveyed. It can quickly happen that the attention of the listeners or readers is lost. To counteract this problem, it makes sense to also use visual elements such as drawings, diagrams or infographics. These can present complex information in a clear and easy-to-understand way and thus keep the attention of the target group. In this article, we will take a closer look at the importance of visual elements in business and show how they can be used successfully.

When to use visual elements in your communication: Impress and Hold Attention!

When do you use the power of visual elements in professional communication? Amplify your impact, make an impression and hold attention for effective communication with colleagues and clients.

Starting to draw: Here's what you need!

Start drawing for business today! Discover how, with just an edding marker and your imagination, you can take your communications and presentations to the next level. Leave a lasting impression and make your message unforgettable.

Dual coding theory Paivio

Coding theory by Allan Paivio is a concept from cognitive psychology that deals with the way information is encoded and processed in the brain. Paivio assumes that there are two basic types of representations: verbal and pictorial. 

Why visual communication is more important then ever

In today's world, where we are inundated with a flood of information, it is more important than ever to communicate our messages in a clear and concise way. Visual communication plays a crucial role in this, as it allows us to convey complex information quickly and easily. By using graphics, charts, infographics and other visual elements, we can present our messages in an engaging and easy-to-understand way. Visual communication is therefore an indispensable tool for companies, organizations and individuals who want to convey their messages effectively and successfully.

The edding icon library

Visuals make your presentation interesting and easy to comprehend, although it’s not often possible to do away with text completely. Use our simple tips to draw attention to your writing and make it both expressive and a pleasure to read.

An overview of edding’s presentation professionals

Since backgrounds can vary (e.g. a flipchart, whiteboard or glassboard), we offer the right marker for every type of presentation surface, letting you express your concepts and ideas visually.

The EcoLine whiteboard marker consist of 90% recycled plastic.

Sustainability in the office. How is edding improving his sustainability performance.

All packaging of our EcoLine pens avoids the use of plastic.